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Translation from English by V. B. Bobrov - for a person who does not understand marketing. This will provide an opportunity to rethink the business and give a breath of understanding of the correct approach to sales.

The performance of the company largely depends on the management level, so managers are trying to improve and develop, bringing added value to the team in the form of process organization. In this case, all people are divided into 4 large groups. The definition, interaction and management of these groups is the subject of the book "The Ideal Executive".

The author argues that ideal executives do not exist. Every manager should have a lot of qualities. According to author, successful business management requires a team of leaders. From the book you can learn how to form a managerial apparatus and make it effective.

Practical managers will find many useful ideas in it, some of them may adopt the methodology of the four functions and learn how to work productively in a team. It will be useful for someone to learn about how to turn conflicts into a constructive direction. An ordinary reader who is not directly related to management will be interested in the author's ideas about the principles of modern management.

The book is great - as a motivator for humanity and living in harmony with the world and yourself.